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Golf holds more patents than every other major sport combined — but the last transformational equipment innovations arrived decades ago. R&D spending at the major OEMs is growing in absolute dollars but declining as a share of revenue. The real innovation is happening at the edges: AI coaching, simulator

Breaking down Old Tom Venture Club

Google searches for "Par 3 Near Me" have grown 64% since 2019 — more than double the growth rate of "Golf Course Near Me." Of the 16,000 golf courses in the United States, fewer than 60 offer night golf with lights. Consumer demand for shorter-format, accessible

Every Monday, I write a newsletter breaking down the business in golf. Welcome to the 4 new Perfect Putt members who have joined us since our last newsletter. Join 8,028 intelligent and curious golfers by subscribing below. Subscribe now Today At A Glance: Drive Shack was delisted from the

Every Monday, I write a newsletter breaking down the business in golf. Welcome to the 105 new Perfect Putt members who have joined us since our last newsletter. Join 8,024 intelligent and curious golfers by subscribing below. Subscribe now Today At A Glance: From 2000 to 2022, four golfers

Every Monday, I write a newsletter breaking down the business in golf. Welcome to the 157 new Perfect Putt members who have joined us since our last newsletter. Join 7,821 intelligent and curious golfers by subscribing below. Subscribe now Today At A Glance: Callaway announced financial results last week

Every Monday, I write a newsletter breaking down the business in golf. Welcome to the 131 new Perfect Putt members who have joined us since our last newsletter. Join 7,664 intelligent and curious golfers by subscribing below. Subscribe now Today At A Glance: The golf simulator industry has seen

Every Monday, I write a newsletter breaking down the business in golf. Welcome to the 50 new Perfect Putt members who have joined us since our last newsletter. Join 7,533 intelligent and curious golfers by subscribing below. Subscribe now Today At A Glance: I chatted with two of the

Every Monday, I write a newsletter breaking down the business in golf. Welcome to the 9 new Perfect Putt members who have joined us since our last newsletter. Join 7,483 intelligent and curious golfers by subscribing below. Subscribe now Today At A Glance: TGL announced the final five golfers

Every Monday, I write a newsletter breaking down the business in golf. Welcome to the 8 new Perfect Putt members who have joined us since our last newsletter. Join 7,456 intelligent and curious golfers by subscribing below. Subscribe now Today At A Glance: Launch Technology produces 20% of the