Golf's Biggest Creators Just Launched a $1 Million Tour
The economics of creator golf, the CPM arbitrage, and why capital is flowing to a third tier of sports media.
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Newsletter
A collection of 176 issues
Frost Delay by Perfect Putt
Good afternoon. Masters is two weeks away. The world's best golfer is resting at home. The second-best is winning in Africa for the second straight week. Tiger Woods says some days he can barely move.
Frost Delay by Perfect Putt
Cam Young came from four back to steal The Players, Rolapp unveils the Tour's ambitious restructuring plan, and we do the math on whether The Players actually deserves the fifth major conversation
What Golf Owes Its Players
The PGA TOUR is valued at $16 billion. Its players share in roughly 25 cents of every dollar it generates. Here’s how that compares to other major American sports — and what’s being done about it.
Blue Jeans Golf Raises $20M
Driving Ranges Enter the Roll-Up Era
Bullish: The State Of Golf
Golf's strength remains impressive.
The Business Case For A Shot Clock In Golf
Media Rights are 40% of PGA Tour Revenue.
2024 Perfect Putt Yearly Review
Every Monday, I write a newsletter breaking down the business in golf. Welcome to the new Perfect Putt members who have joined us since our last newsletter. Join 10,000+ intelligent and curious golfers by subscribing below.
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LPGA Tour: Median Earnings Rapid Rise
Median earnings have increased 50% since 2021.
TGL - A Preview
TGL is setup for success.